Digital payment provider Bexs Pay has partnered with Nubank to operate transactions from the NuPay payment solution on cross-border ecommerce platforms.
Bexs Pay employs a cross-border model that connects people and companies in Brazil and around the world. The platform lets Brazilians consume international products and services and pay using local methods and currency, such as credit cards, boleto and, more recently, Pix and NuPay.
According to the latest Webshoppers survey from NielsenIQ Ebit, 68 per cent of Brazilian shoppers made purchases on international websites in 2021.
“We are driving an online shopping revolution, giving millions of Nubank customers the ability to go shopping with greater convenience and security. We believe the partnership will drive an increase in the number of people accessing international products and services, further democratizing cross-border transactions,” said Luiz Henrique Didier Jr, CEO, Bexs Pay.
Following the partnership, Nubank customers using online international platform can make debit payments or pay in up to 24 interest-free installments directly from their Nubank app without having to provide their bank details or sign contracts. Nubank serves around 54 million customers in Brazil, Mexico and Colombia.
The major benefit for store owners is the incremental sales volume from the improved experience, higher approval rates and consumers’ increased buying power. There are other advantages as well, such as simplification of operational processes and lower working capital requirements with next-day settlement. The system also eliminates intermediary, antifraud tool and chargeback costs.
Retailers already using this model in partnership with NuPay include Consul, Positivo Tecnologia and Madesa Móveis. The solution will also be made available to other retailers over the coming months and can be directly integrated into e-commerce platforms or via API.
Bexs Pay will integrate this payment method into transactions with global online players, including French company Worldline.